What are the key factors in the design and construction of enterprise booths?
What are the key factors in the design and construction of enterprise booths?
Many companies have their own exhibition halls to showcase their brand and products. A good exhibition hall design is not only a window for our product display, but also an energy field for the dissemination of corporate culture and brand, as well as a platform for industry technology exchange. So what is the most important aspect of exhibition hall design? Xiangmei Art Exhibition focuses on creating brand exhibition halls for enterprises. Below are some key factors in the design of enterprise exhibition halls. 3. jpg
1、 Project Analysis
In a market economy environment, the competitiveness of each industry is great, and customers are more concerned about the brand when choosing a product. Therefore, it is important to establish a good corporate image. So before making an exhibition hall, we must analyze what our audience is more concerned about, and then solve the problems that our customer group is concerned about one by one in the exhibition hall.
2、 The layout and storytelling of the exhibition hall
The layout of the exhibition hall emphasizes easy walking and scenery, smooth movement, and complete storytelling. That is to say, during the exhibition hall visit, we need to play a guiding role, with independent and interconnected regional distributions. During the visit, visitors are constantly provided with novel things, rather than spreading out all the content at once, giving them time to digest and maintaining their curiosity about the subsequent content, like storytelling, constantly arousing their interest in the visit.
3、 Design User Experience
The enterprise exhibition hall not only needs to showcase our brand culture and products in the exhibition hall, but more importantly, to allow the audience to experience our products firsthand, allowing them to feel the products from their own perspective, and to experience our products from multiple dimensions such as vision, hearing, touch, smell, and emotion.
5、 Set Future Outlook
The Future Wishing Scenic Area is an enterprise's expectation and recognition of its own or industry's future development. This area can effectively help our investors and government leaders understand our development context, and help enterprises obtain investment and policy support.
In summary, a good exhibition hall display content must be from the perspective of the audience, with smooth layout and flow, strong experience, and can resonate with visitors.
NORDER provides professional booth design, booth construction, and exhibition consulting services
